Legal Terms

Terms and Conditions for Gift Cards

§ 1 General 

(1) The following gift card terms apply to the purchase and redemption of digital or physical gift cards purchased in our online shop at www.purelei.com. The gift card terms are governed by the law of the Federal Republic of Germany.

(2) Unless otherwise provided, the General Terms and Conditions (T&Cs) of PURELEI GmbH (PURELEI) apply in addition to the gift card terms. 

In particular, the customer is entitled to the right of withdrawal in accordance with the withdrawal instructions. In the event of a timely withdrawal, the gift card balance will be refunded using the same means of payment that the customer used for the initial transaction. A return or exchange is no longer possible after the withdrawal period has expired. 

(3) In the event of loss, theft or loss of data after the purchase of the gift card, there is no claim against PURELEI for replacement or for the issuance of a new gift card. This risk is borne by the holder of the gift card.

§ 2 Purchase of the Gift Card

(1) The online shop at www.purelei.com offers the gift cards for purchase. Physical gift cards are available in the following denominations: €25, €50, €75, €100 and €150; digital gift cards are available in the following denominations: €25, €50, €75, €100, €150, €500. Apart from these denominations, the amount cannot be freely chosen. A maximum of 5 gift cards per denomination can be purchased per order.

(2) A discount code cannot be redeemed when purchasing a gift card.

(3) After the order has been placed, the physical gift card is sent to the customer by post to the address provided during the ordering process. Shipping costs may apply. These are indicated in the price information in the PURELEI online shop. After the order has been placed, the customer receives the digital gift card by e-mail at the e-mail address he or she provided during the ordering process.


§ 3 Redemption of the Gift Card

(1) The gift cards can only be redeemed in the online shop at www.purelei.com and are valid for the entire range offered, with the exception of the Mahina Club. Gift cards cannot be redeemed for the purchase of further gift cards. 

(2) The gift card is redeemed by entering the gift card code in the “Discount code or gift card” field during the ordering process. 

(3) There is no minimum order value. The gift card can be used until the balance has been fully used up. The gift card is valid for three years from the date of order. 

(4) Several gift cards can be redeemed for one order. To do so, the codes are entered one after the other in the “Discount code or gift card” field. The gift cards can be combined with a discount code. The respective discount conditions apply to the redemption of the discount code. 

(5) If the gift card balance is not sufficient for the order, the purchase can be completed using another payment method available under the T&Cs. 

(6) A gift card cannot be redeemed retroactively for orders that have already been placed. 

(7) The gift card is redeemed against goods. A cash payout of the gift card balance or a transfer to another gift card is not possible. Likewise, no interest is paid on the gift card balance. 

(8) If payment was made exclusively with gift card balance, in the event of a return of an item or of the entire order, the corresponding amount is again refunded in the form of a gift card. After a successful return, the customer receives the amount in the form of a digital gift card. In this case, the original validity date of the gift card continues to apply. 

(9) If the order was paid for with both gift card balance and another means of payment, in the event of a return of an item or of the entire order, the amount of gift card balance used is refunded in the form of a digital gift card. In this case, the original validity date of the gift card continues to apply. The amount paid with the other means of payment is refunded to the means of payment used accordingly.


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Terms and Conditions for Discount Promotions and Free Items 

1 General

    (1) The following terms apply to purchase-linked discounts and free items that PURELEI GmbH (PURELEI) grants as part of various promotions and that are clearly designated as such. The terms are governed by the law of the Federal Republic of Germany, excluding its conflict-of-laws rules.

    (2) Purchase-linked discounts are percentage or fixed-amount price reductions that are granted to the customer by means of a discount code in combination with an order, subject to the conditions stated in the respective promotion (discounts). Purchase-linked free items are specific items that are granted by PURELEI as part of a promotion in combination with an order, subject to the conditions stated in the respective promotion (free items). Purchase-linked means that the discount or the free item is granted only upon the completed purchase of one or more items.

    (3) The discounts and free items may be valid for the entire range or for specific goods or product groups, as stated in the respective promotion. If “sale items” are excluded from a promotion, this means items that are already reduced in the PURELEI online shop or on which PURELEI has already granted a price reduction. Discounts cannot be applied to shipping costs.

    (4) The amount of the discount or the type of free item, any minimum order value and the period of validity are stated in the respective promotion. 

    (5) A discount code is valid only once. Only one discount code can be redeemed per order. Gift cards can be combined with a discount code. 

    (6) A discount is redeemed by entering the discount code in the “Discount code or gift card” field during the ordering process. Free items, where applicable, are automatically added to the cart as part of the order and cannot be freely chosen. 

    (7) A discount code cannot be redeemed retroactively for orders that have already been placed.

    (8) If the group of persons eligible for a promotion is restricted (e.g., new customers or students), PURELEI makes this clear within the promotion. New customers within the meaning of these terms are persons who order from PURELEI for the first time.

    (9) Neither the corresponding credit of the discount nor the value of the free item is paid out in cash or bears interest. 

    2 Discount with Minimum Order Value

      If a minimum order value applies to a discount and the customer exercises his or her right of withdrawal or right of return for the entire order, the discount lapses. If, in the case of an order for several items, the minimum order value is no longer reached as a result of the withdrawal or return of individual items, the discount is not applied and the customer receives the refund for the returned goods less the discount.  

      • 3 “Free Gift” Promotion

      (1) As part of “Free Gift” promotions, customers receive an item selected by PURELEI as a free item, provided that a minimum order value is reached with the order. 

      (2) If the customer exercises his or her right of withdrawal or right of return for the entire order or to such an extent that the minimum order value is no longer reached, the free item must also be returned.

      3 Newsletter

        When signing up for the PURELEI newsletter for the first time, customers receive a one-time discount code for a discount of 30%. No further discount is granted after unsubscribing from the newsletter and signing up again.

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        4 Conditions of Participation for Prize Draws 

        Conditions of Participation for the Prize Draw: PURELEI x Hitschies


        By participating in the prize draw, the participant accepts these conditions of participation. The prize draw is conducted on Instagram. It is not associated in any way with Instagram or Meta or TikTok and is in no way sponsored, endorsed or organized by Instagram, Meta or TikTok. Instagram, Meta and TikTok are not available as points of contact for the prize draw.


        The organizer is PURELEI GmbH, Glücksteinallee 43–45, 68163 Mannheim, registered in the commercial register of the Local Court (Amtsgericht) of Mannheim under HRB 726494 (hereinafter “PURELEI”).


        Conditions of Participation

        • Participation is free of charge and does not depend on the purchase of a product.

        • Natural persons aged 18 or over with their place of residence and delivery address in [Germany / Germany, Austria and Switzerland] are eligible to participate.

        • Participation using fake identities or the identities of third parties is not permitted.

        • Employees of PURELEI GmbH, partners involved in conducting the prize draw (e.g., cooperation partners or influencers) and their relatives are excluded from participation.

        • Participation via prize draw clubs, participation or entry services, as well as automated entries, is excluded.

        • Each participant may participate in the prize draw only once.

        • Participation: To participate, it is necessary to follow the PURELEI account, like the prize draw post and comment below the post].

        • Period: The prize draw begins on November 1, 2026, at 10:00 a.m. and ends on November 5, 2026, at 11:59 p.m. (German time). Entries received later will not be considered.

        • Prize: 8x2 spots for a community event at Hitschies.

        • Winner selection: After the entry deadline, the winner is drawn at random from all valid entries. The draw is carried out via the respective platform on which the prize draw is conducted (Instagram or TikTok).

        • Notification: The winner will be notified within one day after the entry deadline by direct message from the official PURELEI account on the platform on which the prize draw was conducted (Instagram or TikTok). PURELEI never asks for payment details, passwords or fees. Messages from other accounts do not originate from PURELEI.

        • If the winner does not get in touch within 5 working days of receipt of the prize notification with the information required for delivery of the prize, the entitlement to the prize lapses and the prize will be drawn again.

        • Prize delivery: Physical prizes are delivered by post to the delivery address provided. Digital vouchers are sent by direct message via the platform on which the prize draw was conducted. If the prize cannot be delivered due to incorrect information provided by the participant, the entitlement to the prize expires.

        • A cash payout or an exchange of the prize is not possible. The prize is not transferable.

        • PURELEI is entitled to exclude persons from participation or from the draw if there are legitimate reasons, e.g., a violation of these conditions of participation or attempts at manipulation. In these cases, prizes may also be revoked retroactively.

        • Reservation clause: PURELEI reserves the right to discontinue or end the prize draw without prior notice if its proper conduct cannot be guaranteed for technical or legal reasons (e.g., viruses in the computer system, manipulation or errors in the hardware and/or software).

        • Liability: PURELEI is liable without limitation for intent and gross negligence and for damage resulting from injury to life, body or health. In the event of a slightly negligent breach of essential obligations, liability is limited to the foreseeable damage that typically occurs. In all other cases, liability, in particular for technical malfunctions, is excluded.

        • There is no legal entitlement to being selected as a winner.

        • PURELEI may amend these conditions of participation for an objective reason with effect for the future, provided that participants are not unreasonably disadvantaged as a result.

        • The law of the Federal Republic of Germany applies. Should any clause of these conditions of participation be invalid, the validity of the remaining conditions remains unaffected.


        Data Protection

        • Controller: The controller responsible for data processing is PURELEI GmbH, Glücksteinallee 43–45, 68163 Mannheim, e-mail: datenschutz@purelei.com. The data protection officer (dsgvoschutzteam.com – Lukmann Consulting GmbH) can be reached by participants at service@dsgvoschutzteam.com.

        • Data processed: As part of the prize draw, PURELEI processes the username on the respective platform (Instagram or TikTok) and the act of participation (e.g., comment) and, in the event of a win, the data required for delivery of the prize (for physical prizes, name and delivery address).

        • Purpose and legal basis: The data is processed exclusively for the purpose of conducting and administering the prize draw (Art. 6(1)(b) GDPR).

        • Recipients: For physical prizes, the name and delivery address are passed on to the service provider commissioned with shipping. Digital vouchers are sent via the respective platform. No further disclosure to third parties takes place.

        • Storage period: The data is deleted after the end of the prize draw or after delivery of the prize, unless statutory retention obligations prevent this.

        • Rights: Participants have the right of access, rectification, erasure, restriction of processing, data portability and objection, as well as the right to lodge a complaint with a data protection supervisory authority. Requests may be sent to datenschutz@purelei.com at any time.

        • Data processing by the platform operators is subject to their own privacy policies (Instagram: Meta Platforms Ireland Ltd.; TikTok: TikTok Technology Limited). Further information can be found in the PURELEI privacy policy at purelei.com/policies/privacy-policy



        Mannheim, October 28, 2026

        PURELEI GmbH

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        Conditions of Participation for the Prize Draw: PURELEI x Sallys Welt


        By participating in the prize draw, the participant accepts these conditions of participation. The prize draw is conducted on [Instagram. It is not associated in any way with Instagram or Meta or TikTok and is in no way sponsored, endorsed or organized by Instagram, Meta or TikTok. Instagram, Meta and TikTok are not available as points of contact for the prize draw.


        The organizer is PURELEI GmbH, Glücksteinallee 43–45, 68163 Mannheim, registered in the commercial register of the Local Court (Amtsgericht) of Mannheim under HRB 726494 (hereinafter “PURELEI”).


        Conditions of Participation

        • Participation is free of charge and does not depend on the purchase of a product.

        • Natural persons aged 18 or over with their place of residence and delivery address in [Germany / Germany, Austria and Switzerland] are eligible to participate.

        • Participation using fake identities or the identities of third parties is not permitted.

        • Employees of PURELEI GmbH, partners involved in conducting the prize draw (e.g., cooperation partners or influencers) and their relatives are excluded from participation.

        • Participation via prize draw clubs, participation or entry services, as well as automated entries, is excluded.

        • Each participant may participate in the prize draw only once.

        • Participation: To participate, it is necessary to follow the PURELEI account, like the prize draw post and comment below the post].

        • Period: The prize draw begins on November 6, 2026, at 10:00 a.m. and ends on November 9, 2026, at 10:00 a.m. (German time). Entries received later will not be considered.

        • Prize: 5x2 spots for a community event at Sallys Welt. 

        • Winner selection: After the entry deadline, the winner is drawn at random from all valid entries. The draw is carried out via the respective platform on which the prize draw is conducted (Instagram or TikTok).

        • Notification: The winner will be notified within one day after the entry deadline by direct message from the official PURELEI account on the platform on which the prize draw was conducted (Instagram or TikTok). PURELEI never asks for payment details, passwords or fees. Messages from other accounts do not originate from PURELEI.

        • If the winner does not get in touch within 5 working days of receipt of the prize notification with the information required for delivery of the prize, the entitlement to the prize lapses and the prize will be drawn again.

        • Prize delivery: Physical prizes are delivered by post to the delivery address provided. Digital vouchers are sent by direct message via the platform on which the prize draw was conducted. If the prize cannot be delivered due to incorrect information provided by the participant, the entitlement to the prize expires.

        • A cash payout or an exchange of the prize is not possible. The prize is not transferable.

        • PURELEI is entitled to exclude persons from participation or from the draw if there are legitimate reasons, e.g., a violation of these conditions of participation or attempts at manipulation. In these cases, prizes may also be revoked retroactively.

        • Reservation clause: PURELEI reserves the right to discontinue or end the prize draw without prior notice if its proper conduct cannot be guaranteed for technical or legal reasons (e.g., viruses in the computer system, manipulation or errors in the hardware and/or software).

        • Liability: PURELEI is liable without limitation for intent and gross negligence and for damage resulting from injury to life, body or health. In the event of a slightly negligent breach of essential obligations, liability is limited to the foreseeable damage that typically occurs. In all other cases, liability, in particular for technical malfunctions, is excluded.

        • There is no legal entitlement to being selected as a winner.

        • PURELEI may amend these conditions of participation for an objective reason with effect for the future, provided that participants are not unreasonably disadvantaged as a result.

        • The law of the Federal Republic of Germany applies. Should any clause of these conditions of participation be invalid, the validity of the remaining conditions remains unaffected.


        Data Protection

        • Controller: The controller responsible for data processing is PURELEI GmbH, Glücksteinallee 43–45, 68163 Mannheim, e-mail: datenschutz@purelei.com. The data protection officer (dsgvoschutzteam.com – Lukmann Consulting GmbH) can be reached by participants at service@dsgvoschutzteam.com.

        • Data processed: As part of the prize draw, PURELEI processes the username on the respective platform (Instagram or TikTok) and the act of participation (e.g., comment) and, in the event of a win, the data required for delivery of the prize (for physical prizes, name and delivery address).

        • Purpose and legal basis: The data is processed exclusively for the purpose of conducting and administering the prize draw (Art. 6(1)(b) GDPR).

        • Recipients: For physical prizes, the name and delivery address are passed on to the service provider commissioned with shipping. Digital vouchers are sent via the respective platform. No further disclosure to third parties takes place.

        • Storage period: The data is deleted after the end of the prize draw or after delivery of the prize, unless statutory retention obligations prevent this.

        • Rights: Participants have the right of access, rectification, erasure, restriction of processing, data portability and objection, as well as the right to lodge a complaint with a data protection supervisory authority. Requests may be sent to datenschutz@purelei.com at any time.

        • Data processing by the platform operators is subject to their own privacy policies (Instagram: Meta Platforms Ireland Ltd.; TikTok: TikTok Technology Limited). Further information can be found in the PURELEI privacy policy at purelei.com/policies/privacy-policy



        Mannheim, November 4, 2026

        PURELEI GmbH